Mr. Terry, if you wish to criticize ZAGG as a stock, you can go over the potential commoditization of the segment, the large numberof good competitors, changes in market share and margins, shifting trends in industry growth (demographics of newer buyers), management instability, etc.
Segmenting return on investment for various retail companies as high (11% and up), medium (between 4% and 10%) and low (less than 4%), there was little to no difference in the numberof loyalty programs across each segment, the study found.